City of Soledad

South County Saturday Market Vendor Info Session
2026-01-29 17:30 - 19:00 (America/Los_Angeles) | Soledad City Hall, 248 Main Street, Soledad, CA, 93960
Interested in selling at a new South County Saturday Market in Soledad? Join us for a Vendor Information Session to learn how the market will work and to help shape it from the start.

At this session, you’ll learn about vendor participation, required permits, market operations, marketing and promotion — and you’ll have the opportunity to share what you would like to see to make the market successful for everyone.

Thursday, January 29
5:30 PM – 7:00 PM
Soledad City Hall | Soledad, CA

Hosted by Monarch Small Business Development Center, Soledad Chamber of Commerce, and the City of Soledad.

Can’t make it or want to stay informed?

Fill out the Vendor Interest Form to receive updates and help us build a vendor-centered, community-driven market for South Monterey County.

Complete the Vendor Interest Form today and spread the word! linktr.ee/MonarchSBDC

Sendero Grand Opening
2026-03-09 12:00 - 13:00 | Sendero, 990 Los Coches Drive, Soledad, CA, 93960, United States
SOLEDAD, Calif. — The County of Monterey and the City of Soledad are marking the first-year milestone of a partnership aimed at permanently resolving a long-standing encampment along the Salinas River.
Launched in 2024 and supported by a $4.7 million Encampment Resolution Funding grant from the State of California, the initiative focused on relocating 40 individuals identified during the grant application process for services and housing support.
Citing public health and environmental concerns, including the encampment’s proximity to active agricultural fields, officials prioritized immediate relocation. Individuals were temporarily placed in motels and at a provisional site while construction began on a 16-bed, noncongregate interim housing facility.
In its first year, the program reported the following outcomes:

380 tons of debris and waste removed, and permanent closure of the encampment.
Wraparound case management services for residents, including daily meals, secure storage, showers, restrooms, and climate-controlled sleeping spaces.
Distribution of customized mobile phones preloaded with housing, health, and community resource information.
Ongoing transportation assistance for behavioral health services, medical appointments, and housing navigation support.
Fourteen individuals transitioned into permanent housing.

The City of Soledad will host the official grand opening of the Sendero Interim Housing Facility at noon on March 9 at 990 Los Coches Drive in Soledad. The 16-bed program is the first of its kind in South Monterey County and is designed to serve as a bridge between unsheltered homelessness and permanent housing.
“Progress begins the moment we stop counting our limitations and start multiplying our efforts,” said Roxanne Wilson, Homeless Services Director for the County of Monterey. “This partnership demonstrates what is possible when local governments align around dignity, safety, and lasting solutions.”
Soledad Mayor Anna Velazquez added, “Sendero is more than a housing facility; it is a place of healing, dignity, and new beginnings. By providing safe, supportive housing with intensive services, we are giving our neighbors the opportunity to rebuild their lives and reconnect with their community. I am deeply proud of the partnerships that made this project possible and of Soledad’s unwavering commitment to caring for every member of our community. Sendero stands as a testament to the power of collaboration and to the ability of small communities like ours to lead with compassion and find real solutions to complex challenges. This is what progress looks like, and this is what’s happening in Soledad.”
Supervisor Chris Lopez, Monterey County District 3 supervisor, said, “This initiative is about more than housing; it is about restoring dignity, hope, and stability in our communities, while preserving our natural resources, and protecting our precious agricultural lands. By leading with compassion and coordination, we are proving that even complex challenges can be addressed with thoughtful, collaborative solutions. Together, we are building ladders out of dead ends.”
Officials said the milestone reflects a shared commitment by the county and city to coordinated, data-driven, and humane encampment resolution efforts aimed at supporting long-term housing stability and improved quality of life.
